About
Mindworks Global was founded to bring together two disciplines that rarely sit under the same roof: long-form editorial content and premium live experiences. We work with brands, institutions, and event partners to design the kind of programming that earns attention — and influence.
I. Our story
Mindworks Global was built by a team with more than a decade of experience curating successful programmes for global media brands and senior business audiences worldwide.
We started Mindworks because we believe the best business storytelling now happens in rooms, not in articles — and the best rooms are designed with editorial discipline. Every menu, every speaker, every sponsor, every after-hours moment is treated as part of a single piece of programming.
II. Founder
Founder
Daisy spent eight years at CNBC, producing premium live events for the network's most senior audiences. Before CNBC, her early career was in news and documentary storytelling at the BBC.
She knows storytelling and the craft of curating live experiences — with a long track record programming high-trust international convenings for senior business audiences.
III. Approach
We don't run a venue, sell logo placement, or chase impressions. We build programmes — typically alongside a strategic partner like a publisher, exchange, or institution — and then bring in a tightly curated set of brand partners who share the audience we're convening. The result is a room where the right people actually want to be, talking about the things they care about.